Target hits a cosmetics trifecta!

While at Target last night I was really happy to see that they are carrying a new line of makeup from model Jemma Kidd called JK Jemma Kidd. It was hard to miss in it's vibrant , bright pink packaging. There aren't any images on their website as of yet. Prices start at $14 for eyeliner, and go up to $36 for eyeshadow compacts. Kidd has a well established cosmetics line in the UK.

A while back I posted about Sephora marking down all of their Napoleon Perdis makeup for what I correctly assumed was final sale. Well, it seems that their reason for doing so is that Perdis signed a contract to create a line for Target, as well as having some freestanding concept stores.

Last in the lineup will be Pixi products from Petra Strand. This is the one brand that I have yet to try. The prices will range from $12-39. With the advent of cosmetic superstores such as Sephora and Ulta, high end cosmetics have become more accessible, and more and more people are trying products that they previously would have simply read about in magazines. I think that Target is making a smart move by working with companies like this, they build a stronger client base. I know that as of late I have done more shopping there than ever before. I have bought a whole fall wardrobe there, and if I didn't have to go to a separate store for nice cosmetics, I'd be thrilled.

Gloss Alert!

I bought this Napoleon Perdis gloss a couple of weeks ago at Sephora, and I love it so much I went back and bought a back-up. It's currently half-off the original $20, so I'm thinking that they are going to discontinue the line when the supplies run out. That will be no good! The formula feels emollient, and is plumping, so it gives you a tingly feel. Especially important, for me, is that the formulation isn't goppy, I really dislike that in a gloss. Dallas is a shimmery pink sheer, which looks really fresh alone, and sparks up a lipstick when layered on top. The shimmery bits are microfine, so they don't make you look like you're on the way to a rave. Sao Paolo is a sheer red that I LOVE. It is so hard to find a gloss that doesn't look too garish for everyday wear, and this color looks so charming with rosy cheeks.